SASSO launches new service: Improve your local breeding program

Published on July 6, 2023

SASSO launches new service: Improve your local breeding program

For traditional poultry producers looking to take their performance to the next level, SASSO is now offering a new service. “Improve your local breeding program” can help you improve efficiency and performance while still protecting the unique traits of your local breed.

Why should producers consider this service?

Genetic improvement can deliver value in almost every area of your business. For example, just 2% improvement in feed conversion ratio can save a huge amount in feed costs. Genetic selection can also achieve improved egg production, body weight, meat quality, and other economically important traits. With the support of our experts in breeding and genetics, producers can get the best performance and efficiency while protecting the unique appearance of the local breeds.


SASSO is one of the founding fathers of traditional poultry breeding, and we are proud to have the world’s largest gene pool of traditional poultry. We understand the importance of balancing efficiency with maintenance of local and rustic traits. Our goal is to continue to improve genetic performance while preserving the traits that matter to your market.

What are the details of this service?

With this service, SASSO will coordinate with your local geneticist or technical manager to direct the breeding program to the next level. This could include

  • Creating pedigree families
  • Managing data quality control and database management.
  • Calculating breeding values and inbreeding management as well as managing mating decisions in your pure line population
  • Establishing evaluation base populations
ILBP service offer_EN

Better together

With this service, you can optimize performance while maintaining the specific characteristics and traits valued by your customers. SASSO possesses the expertise to improve your breeding program and develop export sales. Let’s work together to improve efficiency and take your business to the next level.

Find out more about SASSO’s Consulting services in our different regions:

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